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Your personal branding photography. Sorted. 

to this?

Do you want to "level up" your

personal brand imagery from this 


You're in the right place 


A regular personal brand photography service in one of my hand-picked partner locations (or anywhere you choose) 

A small community dedicated to helping each other create great content 

All members get a set number of photoshoots at any of my hand-picked locations across the city, spread out over the course of 12 months. These locations have all been scouted in advance and offer a range of backdrops, aesthetics, and interesting elements to suit your brand. You can shoot at the same venue multiple times, or choose a new one every month, it's totally up to you!

Who am I ?

I am lucky enough to have met so many amazing, talented, ambitious and creative entrepreneurs in my time here so far. However, so many of my clients had issues like


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My name is Sherrie if you don't know me already. I am a Glaswegian lassie born and raised, who moved to Dubai in 2017 after being a self-employed freelance photographers for 3 years in the UK

Why I created The Collective

They didn't know how to be in front of the camera


They never knew what images they should be posting to represent themselves or their brand 

They couldn't find decent locations that fit with their branding and would allow photos on more than a phone 

So I decided to create The Image Collective as a way to solve all of these problems at once! 

Anndd... Relax

 Learn to be in front of a camera by working with me on a regular basis 

 Have a constant stream of professional quality content you can adjust to suit whatever you want to post about.

Breathe easy knowing you have a list of premium, beautiful locations to choose from


The Locations (Dubai)

You can of course choose any location you would like, including your own home/studio/office. However, I have hand-selected locations that are beautiful, unique and guaranteed to provide you with an excellent backdrop for your content. Here are just a few of the locations on offer. 

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Tania's Teahouse

Dubbed "The most Instagrammable cafe in Dubai", this spot is famous for it's beautiful aesthetic and super fun menu. 

Location: Jumeriah Beach Road

Aesthetic: Pastel Feminine Chic



“MAMA ZONIA is a tropical lifestyle destination set in an urban rainforest environment with spectacular views across the Dubai Marina."

This place has an unbelievable plethora of interesting backgrounds and quirky corners. One for the bold!

Location: Pier 7, Level 2, Dubai Marina

Aesthetic: Tropical Rainforest


Tom and Serg

One of the first cafés to launch in the industrial district of Al Quoz, transforming the area to what is now a cultural haven for start-up art galleries, food concepts and coffee roasters. Born out of a desire to dish up honest, wholesome fare and great coffee to Dubai residents from all walks of life, the urban-industrial space has become a one of the city’s favourite hidden gems.

Location: 15A Street, Al Quoz Industrial Area 1

Aesthetic: Industrial warmth


Common Grounds

Common Grounds is a speciality coffee shop with a big heart. The light-drenched space’s cooling white tiles, warm wooden finishes and pops of lush greenery offers a sit-back-and-chill epicurean escape in the heart of JLT, DIFC & MOE.

Locations: JLT, MOE, DIFC

Aesthetic: Cosy Botanical 


Palm Bay

Palm Bay is an awesomely fun, bright space in a really perfect location. Right on the beach, the whole vibe really makes you feel like you are on holiday. They have a ton on fun installations and decor that make for great, Instagrammable shots.

Location: Club Vista Mare, The Palm 

Aesthetic: Bright and fun 

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The sum of us

"Steeped in nostalgia, the smell of baking bread, roasted coffee beans, the clang of pots and pan, the bustles of breakfast to the magic of dinner time. We use wholesome ingredients bursting with flavour to create dishes that are simple, but never basic. It is an artisan space, full of creativity and innovation."

Location: Ground Floor, Burj al Salam, 6th Street, Trade Centre, Dubai

Aesthetic: Garden Chill

Enquire via email to see the ENTIRE locations list

Package Options

Image by Mae Mu
Image by ian dooley
Image by Brooke Lark

Pay As You Go 

Don’t get a bulk package and just book individual shoots in one of my listed locations (or anywhere) every month, or whenever you feel the need  

 1500aed per shoot

The Toe-Dipper 


6 shoots 


(save 500aed)

The All Rounder 

12 shoots 


(save 2000aed)

The Social Star

24 shoots  


(save 4500aed)

The Fine Print 

- Each package price includes 100 edited images and optional retouching on up to 30 photos  per shoot, 

- Each shoot is between 1 -2 hours. More hours can be purchased at an additional 400aed per hour. 

- All shoots must be coordinated in advance with the venue 

- Certain venues may not allow product photography


I wanted professional shots done in a casual setting so decided on a shoot and Tom& Serg.

Was so nervous posing in a busy cafe but Sherrie made it feel so comfortable! I am really happy with how they turned out..they look very authentic and ‘unstaged’. They were all shot, sent, retouched in a period of 2 weeks!

Highly recommend Sherrie if you’re looking to get your headshots done!

— Farah, Image Collective Member 


Sherrie is so incredibly talented and will make your photo shoot seamless! She nailed my brand straight away and made me so comfortable during the shoot!


Can’t recommend her enough! Thank you Sherrie x

- Tia, Image Collective Member 

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